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OUR PURPOSE:
The art of growing for a healthier world

Let's start at the beginning.

For too long, the pressure to grow crops for the planet’s exploding population has led to widespread unsustainable agricultural practices and broken food systems.

Artboard 1

Controlled agriculture is the solution, and we believe in growing in a better way – the right way. After all, plants hold the key to solving many of the world’s biggest problems.

Man with chilli

The most important moment is the day you first learn how to grow, so we’ll start by pulling down the barriers to controlled environment agriculture through robust educational resources.

Artboard 2

“Someone is sitting in the shade today because someone planted a tree a long time ago.”
- Warren Buffett

For those already on the journey, we’ll help raise the standard of growing to the perfect balance: high-quality yields with minimal impact and waste.

Cucumbers in Greenhouse

We will never lose sight of our product vision. After all, all craftsmen need the right tools for the job, and we’ll continue to provide state-of-the-art products that will unlock your plants’ full potential.

pH Pen

We embark on this journey knowing that the road to a healthier world is a marathon, not a sprint, and we know that we will only win this race by working together.

Man and woman with letttuce

Our promise? To be by your side every step of your journey to master the art of growing for a healthier world.

Hands with cucumbers